Prague, February 14, 2018 - Visitors at the FIMA show in Zaragoza, Spain, will have the opportunity to win a Kross Hexagon 7.0 mountain bike equipped with Mitas premium MTB tyres in the challenge corner on the Mitas stand D/7, located in Hall 7. All they need to do is pedal a static bicycle to generate enough electricity to light up a Mitas logo. Whoever keeps the logo lit for longest will win a mountain bike worth 500 euros. The name of the challenge is ‘Test Your Power’, and visitors can enter throughout the duration of the FIMA fair between 20 and 24 of February 2018.
Ramón Martinez, Country Manager of Trelleborg Wheel Systems Spain and Portugal, said: “Through this challenge, we will be highlighting in a fun way the main features of Mitas agricultural tyres: strength, power and durability. Visitors to our stand will transfer their energy to keep the Mitas logo lit, just like the powerful Mitas agricultural tyres transfer horse power to the soil during tillage, seeding or harvesting.
“The ‘Test Your Power’ challenge reflects the nature of work in agriculture. It is as ever changing as a bicycle ride. This is why farmers need reliable, quality and strong tyres that will transfer the power of their machinery to the ground.
“We would like to encourage all visitors to take part in our challenge to test their stamina and power, while this is a fun activity it also reinforces that powerful farmers need powerful tyres.”
Full terms and conditions can be found here: https://www.mitas-tyres.com/es/acerca-de/prueba-tu-potencia/